Appin, NSW
DEVELOPER
Ingham Property Group
The CLIENT
hectares
0
residential allotments
0
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Berry Lane
Cascadia
Berry, NSW
DEVELOPER
New Horizon Properties
scope of success
The CLIENT
New Horizon Properties is a privately owned Australian business focusing on residential land development in the major growth corridors of Sydney and Melbourne, and key regional areas including the NSW Hunter Valley and South Coast.
land lots
0
site size (ha)
0
THE BACKGROUND
Berry Lane is a parcel of land located in the historic town of Berry. Just 90 minutes from Sydney, the town is hugely popular for holidaymakers, weekend visits, and weddings. It’s also superbly located: a country town just 10 minutes from the picturesque beaches of the NSW South Coast.
Purchased by New Horizon Property in 2022, the view for Berry Lane is that it will be the most prestigious land estate within the Shoalhaven LGA and Kiama LGA.
THE TASK
Having first knocked on Woodhill’s doors just four months prior to the acquisition, New Horizon Property engaged us to undertake a detailed assessment of the development site and design a plan to maximise its potential.
The site was acquired, we were appointed as Exclusive Sales and Marketing Agents and immediately commenced the implementation of our custom-built strategy.
THE CHALLENGE
Development applications submitted to the Shoalhaven local council are notorious for being resolved late or not at all, and Berry Lane is no exception. The project therefore was launched without a DA. Woodhill’s concept of ‘Country Coastal’ injects romance into the project, influencing all the marketing collateral, entry road statement and landscaping.
The target market is also generally conservative when there is no DA approval, so our strategy began at a local level, then state and Australia-wide project builders.
THE RESULT
The project was launched with 32 lots. Within four months, 65% of these lots were sold above the feasibility price first set.
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Cascadia
Calderwood, NSW
DEVELOPER
Sekisui House
scope of success
The CLIENT
CASCADIA is a master planned community that upon completion will be home to approximately 450 homes. The project has a general Residential Zoning, Consent Approval for the entire site, 180 lots (in Stage One) are under construction with a completion date in Q1-2026.
For the first time in Calderwood, Cascadia offers large land lots with views to the North and Northeast.
homes
0
lots under construction
0
THE OPPORTUNITY
On behalf of Sekisui House, Woodhill Property, as appointed exclusive Project Marketing Agents have the pleasure of offering project builders and the public the opportunity to purchase land lots within their Cascadia Calderwood Community.
The land lots are mostly split level. They will be benched, with retaining walls in place before settlement. There are a variety of lots available, they are elevated above the Calderwood Valley Estate, and enjoy views towards Lake Illawarra to the north/northeast, something that has been previously unavailable.
MASTER PLAN OVERVIEW
Cascadia is a master planned community that upon completion will be home to approximately 450 homes. The project has a general Residential Zoning, Consent Approval for the entire site, 180 lots (in Stage One) are under construction with a completion date in Q1-2025.
For the first time in Calderwood, Cascadia offers large land lots with views to the North and Northeast.
DEVELOPER
Sekisui House is a specialist residential property developer. Their work covers development at every scale, from apartments and houses to entire master planned communities, incorporating infrastructure, roads, public spaces, and amenities.
Established in 1960, Sekisui House is Japan's most respected community developer and home builder. With over 2.6 million homes completed worldwide, they have won an array of awards for innovation, quality, and sustainability.
Sekisui House Australia was established in 2009.
Calderwood is an urban growth area, neighbouring the established residential suburb of Albion Park, due west of the Shellharbour Airport. The location offers sweeping views nestled at the foot of the Illawarra escarpment and connection to a vast array of open space in the form of parks and natural conservation areas. Calderwood is located approximately 25 kilometres south of Wollongong and 10 kilometres west of Shellharbour City Centre.
The predominate development of Calderwood is “Calderwood Valley” with an established community of circa. 1,200 lots already delivered, of an approximately 6,000 lots in total. Yet to be built is an extensive array of social infrastructure and community facilities they include a neighbourhood shopping centre, a large site dedicated to a school, sporting facilities and open space.
Cascadia is essentially an extension to Calderwood Valley, however a significant point of difference being that it is elevated and North-Northeast facing, affording homes commanding wooded escarpment views, and an outlook over Lake Illawarra.
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Berry Lane